Omega Seamaster Aqua Terra

Since the Seamaster’s launch in 1948, it has been the vibrant, beating heart of Omega's collection. The key to its longevity, in part, lies in its adaptability: It comes in dive watch models, which were worn by professional divers (and James Bond), or dress models favored by the likes of Mad Men’s Don Draper. Omega released the first Seamaster in 1948 to coincide with the Summer Olympics held in London. In a city ravaged by the Blitz, the Olympics represented a time to look forward while still being respectful of the past. For Omega, whose 100th Anniversary took place that year, the manufacture’s role as Official Timekeeper represented the ideal opportunity to launch a new collection. Advertising material of the time touted the extreme ruggedness of the Seamaster, which would prove all the more important with the 1957 launch of the Seamaster 300 diver’s model. Today, the Omega Seamaster is a collection of timepieces as varied as the people who wear them, and includes dress and sport mo