Introduction to Communication Studies

ISBN-13: 9780415596480 Publisher: Taylor & Francis Publication date: 09/30/2010 Series: Studies in Culture and Communication Edition description: 3rd ed. Pages: 248 Product dimensions: 5.70(w) x 8.50(h) x 1.00(d) Lexile: 1240L (what's this?) This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining ‘Why Fiske Still Matters’ for today’s students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of ‘Structuralism and Semiotics, Fiske-Style’. Both underline the continuing relevance of this foundational text in communication studies. How can we study communication? What are the main theories and methods of approach? This classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication,