Communicate and Connect with Major Donors: How to Unlock More Gifts

Most fundraisers can think of a donor or prospect with whom they just didn't click – someone who seemed interested in the mission but never said yes to that big gift. These interactions can drag on for a long time, with an end result that is puzzling and frustrating. What went wrong? Join us for a one-hour interactive session in which we'll identify four behavioral profiles and explain how to determine your own profile as well as that of a donor – and increase your odds of getting to yes. Every major donor likes to receive and send information in his or her favorite way. How we communicate and how we process information is sometimes called our "social style." Mark Stuart, Chief Development Officer at the San Diego Zoo, will explain how statements people make, and questions they ask, reveal their social style. He'll offer tips for adapting your behavior to accommodate the preferences of a donor – or anyone with whom you hope to collaborate, need to motivate, or wish to inspire. You'll g