Monthly Giving: What's Working Now

Persuading people to give to your cause every month has multiple benefits. Monthly donors give more than other supporters and are twice as likely to continue contributing from year to year, making budgeting more predictable for nonprofits. How can your nonprofit attract more monthly donors and increase revenue? Join us for a 75-minute webinar to learn which tactics are working — and what’s not — when appealing to donors for ongoing support. Our experts will share proven techniques to help you inspire loyalty, resolve common payment problems, and acknowledge loyal donors. Plus, you’ll get marketing dos and don’ts and real-world examples of messages that deliver results. Gwen Colwell, consultant and veteran fundraiser who helped double the ranks of monthly donors at Seattle public radio station KEXP, will share tips for retaining such supporters year after year. She’ll explain how to motivate people to make electronic transfers from their bank account, so you can avoid losing their donat