The Elements of Typographic Style / Robert Bringhurst

Renowned typographer Robert Bringhurst brings clarity to the art of typography with this masterful work.  The Elements of Typographic Style is more than a style guide. It is also a brief history of typographic art, a lucid and compact encyclopedia of typographic symbols, concepts and traditions, and a highly entertaining, richly informative tour of the technologies employed, old and new. In all, it is a thoughtful and insightful reference for everyone who works with written words. To writers, this book offers a whole new set of skills and tools for effective expression and communication. To readers, it offers a new dimension of reading: a deeper appreciation of letters and a deeper understanding of what they mean. For students and practitioners of the graphic arts, it has become, as the great typographer Hermann Zapf initially proposed, “the Typographers' Bible” and a classic in the field of graphic design and typography. Combining the practical, theoretical and historical, this editio