
JOICO INNER JOI PRESERVE SHAMPOO
✨WHAT IT IS: This naturally-derived, gentle cleanser helps you hold onto your hue with color-protecting beet root extract and nourishing raspberry seed oil – 90% naturally-derived, vegan ingredients that deliver vibrancy and long-haul color in the most comforting way possible. ✨WHAT IT DOES: Developed with color-protecting beet root extract and the nourishing power of raspberry seed oil, Preserve’s three daily-care products take a wholesome approach to hair health that keeps strands true to hue. • 90% naturally-derived ingredients*• Preserves the life of your haircolor• Gentle cleansing• Free of SLS/SLES sulfates** *According to Global ISO 16128 Standard, 90%-96% naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 90%-96% of the formulas.**SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate. ✨WHAT ELSE YOU NEED TO KNOW: • Vegan formulas• Animal test free• Paraben-free• Gluten-free• Free of SLS/SLES S