Alter Ego Silver Maintain Shampoo

Description: ChromEgo Silver Maintain Shampoo is a purple-toning formula designed for blonde, gray, bleached, or lightened hair. It gently cleanses while neutralizing unwanted yellow and brassy hues. Enriched with violet pigment, Chlorella microalgae, White Lupine protein, and Ukrainian walnut extract, it brightens tone, strengthens hair, and preserves color for up to 5 weeks. Leaves hair silky, manageable, and radiant—without dryness or residue. Benefits: Neutralizes undesirable yellow/brassy tones for up to 5 weeks. Enhances shine and clarity of blonde, gray, or white hair. Strengthens and nourishes using walnut phytocomplex and protein extracts. Controls static and improves styling manageability. Anti-pollution shield with Urban Shield technology to maintain color fidelity. Claims: Vegan-friendly, sulfate-, silicone-, paraben- and dye-free formula. Hair Goals: Tone Correction · Shine · Color Preservation · Softness · StrengthHair Type: Blonde, bleached, highlighted, white, or gr