Zoom: How 12 Exceptional Companies are Navigating the Road to the Next Economy

A groundbreaking new book that examines the companies leading the charge in merging the practices of traditional and e-commerce business -- and the lessons we can learn from them.In Lessons from the Top, James M. Citrin, of the world-renowned executive search firm Spencer Stuart, identified and interviewed (with coauthor Thomas Neff) the fifty top CEOs in America, and distilled the essential principles of leadership they all share.In Citrin's compelling new management book, Zoom, he offers in-depth analyses of twelve market leaders -- including General Motors' e-GM, BEA Systems, eBay, Sun Microsystems, and General Electric -- and reveals how they are bridging the complex demands of yesterday's and today's economies. From the hard-won lessons these pioneering market leaders have learned along the way, Citrin identifies the principles that characterize success today and will help chart success in the future -- principles that other companies can use to redirect their thinking, resources,