Aim for the Uprights

                Stu Crum’s college football heroics put him on the national radar as a model student-athlete. But after time in the NFL and USFL, he scored big in business.              “All your aspirations are within reach when you follow my Aim-High Intentional Living game plan!”  In Aim for the Uprights Crum shares intimate personal challenges and tales of lucrative victories to teach young athletes and startup entrepreneurs how to harmonize conflicting aspirations. Family. Money. Career. Tagged as a winner with a natural gift for leadership, Crum made his name internationally in key positions with Texaco, Shell Oil, Jiffy Lube, and Bridgestone, wrangling deals with the likes of activist investor Carl Icahn and other heavy hitters. He also succeeded in private equity. Yet beneath the surface lay a deeper man. While still at Tulsa University, following the sudden death of a friend, Crum devoted his life to his faith and embraced servant leadership.  Throughout these three illuminati