
The 3 CEOS
Take Your Business to New HeightsIn his first book, Turbo Growth, Travis Chaney focused on how financial advisors should build their business.In The 3 CEOs, he raises the stakes by challenging you to assume the three essential roles of entrepreneurial leadership as you take your business to new heights:• Chief Executive Officer• Cultural Excellence Officer• Client Experience OfficerThe three CEOs model yields exponential results in the face of continual change and disruption. It will help you:• Build a framework of personal principles and beliefs• Translate those beliefs in a company culture based on your values• Position your business to provide a client experience that can’t be matchedThe 3 CEOs will not only position you for success – it will put you well on your way to becoming a better spouse, parent, friend, and person.An extraordinary life is something you get by looking inward first. For many who have gone through this process, it's been the greatest adventure imaginable.