A Stake in the Outcome

The sequel to The Great Game of Business®, learn how Jack Stack and his team learned to embrace a radical new idea: that their company was their product. A Stake in The Outcome® also shows how SRC helped pioneer the employee-ownership movement sweeping the country today. A must-read for any ESOP or employee-owned organization! by Jack Stack and Bo Burlingham (2003) A bold experiment is taking place these days, as leading-edge companies turn upside down the management paradigm that has dominated corporate thinking for more than one hundred years. Southwest Airlines is perhaps the most visible practitioner, soaring through economic downturns while its competitors slash their budgets and order massive layoffs, but you can find other pioneers of the new approach in almost every industry and market niche. Their secret: a culture of ownership that allows them to tap into the most underutilized resource in business today, namely the enthusiasm, intelligence, and creativity of working people